Since the rapid growth of the mobile web, optimizing your website for mobile devices has become more of a necessity. You can tap a lot of your website's potential by going mobile. We recently discussed some best ways to optimize your website for various mobile devices. Each method has its advantages, but given the type of your audience, one of them might be more suited for your website than others. In this post, we'll talk about how you can monetize your mobile solution to generate income.
Google Monetization Solutions
So, which Google product is used for mobile monetization?Google AdSense is the most popular monetization solution, and not just for desktop, but for mobile sites as well. You might have also heard about AdMob, which is the Google product for monetizing mobile apps. For mobile sites, you have AdSense For Content (AFC), and Custom Search Ads (CSA), both of which are implemented within your existing Google AdSense accounts, and aren't separate products.
Previously, when feature phone were the norm, sites were optimized for slow WAP connections. The solution for them was the simple AdSense for Mobile. These websites still exist, and so does the old solution. However, if you're targeting the higher-end devices such as iPhone, Android smartphones, you'll simply have to use the standard AFC ad units that fit your mobile site.
For AFC ad units, you use the same codes for your mobile site that you normally use with your desktop site. You'll just have to select ad sized that are specially designed, and optimized for displaying on mobile devices. For example, check out the image below, where the selected ad-size is is '320 x 50' pixels - a size you don't normally use with desktop sites.
